Ride or Die Hat | Sendero Provisions Co.

For some folks, a ride on the back of a bull lasts 8 seconds. Some don’t make it out of the gate. Hell, some never even stepped foot in the arena to begin with. Still, for just a few others, the ride lasts the rest of their lives. Is this a metaphor? Maybe, we’re not entirely sure. All we know is that we’re holding on, cause if you ain’t ridin’ you’re dyin’.